As a child growing up in the 70s, my mum dressed in Clothkits, so I'm delighted to see your resurrection. As a tomboy, the only dresses I would wear were Clothkits ones (including a brown cord pinafore, as well as one I called the “maizy” dress because the colour in the catalogue was called maize). I also remember blue and yellow stripy dungarees and blue trousers with printed apples, a blue quilted jacket with elephants, and a jerkin with black cord covered hook-and-eye fastenings. The only toy I've kept from childhood (now up in the loft) is Kit, and I had the fabulous satchel printed with paint brushes and pencils shown in the first of your archive photos.
Enough nostalgia …
My question: are the fabrics you use fairtrade or organic? If not, why not?
Surely the sort of person who is interested in making their own clothes, or clothes for their kids, as opposed to going for the disposable budget fashions on the high street or supermarkets, is likely to be the more conscious “ethical consumer”, interested in fairtrade or organic clothing? Fairtrade fashion is starting to take off, and not everyone looking to buy organic is a “knit-your-own-tofu” earthmother type! Might it widen your appeal if you had fairtrade or organic as another selling point?